About Me

I’m Melody Sadé Abeni, the founder of Wrdplay, an operations and communications support consultancy dedicated to helping ex-corporate business owners achieve the best possible outcomes.

I really enjoy simplifying complex operational challenges for SME business owners, allowing them to focus on what truly matters – growing their firm with confidence and balance.

In 2019, I started this business as an executive support service for leaders in boutique finance firms. But over time, clients sought my skills in effectively guiding and leading (and writing) across various business aspects, which led to Wrdplay evolving into the holistic consultancy it is today.

As a recovering overachiever myself, I understand the pressures of juggling multiple demands on your time and energy. I’ve been walking in those shoes since 2014, chasing “perfection” and dealing with the politics of high-pressure workplaces alongside boards and senior leadership teams.

Now, I’m here to share that hands-on, people-centred expertise. My goal is to help them filter through the bullshit, achieve their goals, and find a sense of perspective along the way.

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Professional Experience

Rather than sending you off to LinkedIn, here’s a glimpse into the experiences that have shaped my approach to my client conversations. 

It’s important to me that you know I’ve been where you are, and that I bring both lived and professional experience to the table.

Wrdplay

The Engineer of Calm®

April 2019 - Present
As the owner of Wrdplay, I provide specialist commercial support services across multiple regions. My clients have included ThirdWay Partners, Q5 Partners, Silent Way Partners, EthicalFin, and MQP Services Group, among others.

ORIC International

Communications Manager

February 2022 - December 2022
At ORIC International, a global consortium for operational risk managers, I supported the board in executing regulatory and governance processes, served as secretary for board and committee meetings, and later managed external communications for over 1,000 subscribers.

AGR Renewables Group

Business & Executive Support to the Board

August 2018 - September 2019
I managed the day-to-day office operations and company secretarial administration for 30+ business entities at AGR Renewables, a boutique asset management firm focused on renewable energy and sustainable housing projects.

Boston Consulting Group (BCG)

Executive Assistant

February 2018 - July 2018
BCG is a prominent global management consulting firm, where I supported 3 Partners and 2 Principals across different practices. While the role wasn’t a good fit for me, it provided valuable insights into the crazy world of high-level strategy consulting.

Arthur D. Little (ADL)

Business & Team Support

January 2017 - January 2018
ADL is the world's oldest management consulting firm. In this multifaceted role, I served as the main operational contact for the senior leadership team and supported internal and external business development activities.

Santa Fe Relocation Services

Senior Relocation Consultant

July 2014 - December 2016
Santa Fe is a corporate relocation and global mobility services company. I coordinated end-to-end international relocations for executive directors, C-suite leaders, and High Net Worth Individuals (HNWI) within top-tier corporate clients. As deputy team leader, I also managed a team of 5.

Before 2014, I had a different life as an allied health professional!

Education & Credentials

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Our Privacy Policy

Effective date: 30 August 2024.

Wrdplay Limited ("us", "we", or "our") operates the https://melodysadeabeni.co.uk website (the "Service").

This page informs you of our policies regarding the collection, use, and disclosure of personal data when you use our Service and the choices you have associated with that data. We use your data to provide and improve the Service.

By using the Service, you agree to the collection and use of information in accordance with this policy. Unless otherwise defined in this Privacy Policy, terms used in this Privacy Policy have the same meanings as in our Terms and Conditions.

Information Collection And Use

We collect several types of information for various purposes to provide and improve our Service to you. Melody Sade Abeni is the registered data controller for Wrdplay Limited and is registered with the Information Commissioner's Office under number ZA514920.

Types of Data Collected

Personal Data

While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you ("Personal Data"). Personally identifiable information may include, but is not limited to:

  • Email address
  • First name and last name
  • Phone number
  • Cookies and Usage Data
 

Usage Data

We may also collect information on how the Service is accessed and used ("Usage Data"). This Usage Data may include information such as your computer's Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

Tracking & Cookies Data

We use cookies and similar tracking technologies to track the activity on our Service and hold certain information. Cookies are files with small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Tracking technologies also used are beacons, tags, and scripts to collect and track information and to improve and analyse our Service. 

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service. Examples of Cookies we use:

  • Session Cookies. We use Session Cookies to operate our Service.
  • Preference Cookies. We use Preference Cookies to remember your preferences and various settings.
  • Security Cookies. We use Security Cookies for security purposes.
 

Use of Data

Wrdplay Limited uses the collected data for various purposes:

  • To provide and maintain the Service
  • To notify you about changes to our Service
  • To allow you to participate in interactive features of our Service when you choose to do so
  • To provide customer care and support
  • To provide analysis or valuable information so that we can improve the Service
  • To monitor the usage of the Service
  • To detect, prevent and address technical issues
 

Transfer Of Data

Your information, including Personal Data, may be transferred to — and maintained on — computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ from those from your jurisdiction. If you are located outside the United Kingdom and choose to provide information to us, please note that we transfer the data, including Personal Data, to the United Kingdom and process it there. 

Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer. Wrdplay Limited will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your Personal Data will take place to an organisation or a country unless there are adequate controls in place including the security of your data and other personal information.

Disclosure Of Data

Legal Requirements

Wrdplay Limited may disclose your Personal Data in the good faith belief that such action is necessary to:

  • To comply with a legal obligation
  • To protect and defend the rights or property of Wrdplay Limited
  • To prevent or investigate possible wrongdoing in connection with the Service
  • To protect the personal safety of users of the Service or the public
  • To protect against legal liability
 

Security Of Data

The security of your data is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

Service Providers

We may employ third-party companies and individuals to facilitate our Service ("Service Providers"), to provide the Service on our behalf, to perform Service-related services or to assist us in analysing how our Service is used. These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.

Links To Other Sites

Our Service may contain links to other sites that are not operated by us. If you click on a third party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Child(ren)'s Privacy

Our Service does not address anyone under the age of 18 ("Child(ren)"). We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your Child(ren) has provided us with Personal Data, please contact us. 

If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

Changes To This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. We will let you know via a prominent notice on our Service, prior to the change becoming effective and update the "effective date" at the top of this Privacy Policy. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, please contact us:

  • By sending an email to: hello @ wrdplay.co.uk
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Melody, aka the Engineer of Calm®, is a London-based commercial writer.

Bringing extensive experience from various prominent organisations, she offers a human-centred approach to writing for a modern audience.